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Daily Archive March 15th, 2010

New types of articles invited by the Journal of Consumer Research

Filed in Research News
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FINDINGS PAPERS AND CONCEPTUAL CONTRIBUTIONS WELCOMED This week, we post an editorial from the Journal of Consumer Research, an “A” Marketing journal that publishes quite a bit of quality judgment and decision-making research. JCR is now welcoming shorter findings papers and longer conceptual papers. In the past, some folks felt that JCR was leaning too […]